THE FUTURE DOESN'T WAIT. THAT’S WHY WE'VE OPENED AN AI STUDIO FOR TOP NOTCH ARTWORK.
From AI-generated campaign videos to social content at scale: our AI Studio delivers what traditional video production can't — faster, sharper, and built to perform.
Click to see our services
Click to see our services
Click to see our services
Click to see our services
Click to see our services
Click to see our services
Click to see our services
Click to see our services
2026
VITAFLO: A NEW WORLD
Casillero del Diablo – Wine so special, it’s protected by the Devil
Animatievideo
AI-video
Product-informatievideo
Vitaflo, part of Nestlé, develops innovative nutritional solutions for children who need to follow a strict ketogenic diet due to medical conditions such as epilepsy.
To help explain this complex world in a more accessible and engaging way, an entirely new world was created for this unique young audience.
Since 2018, we’ve helped build Casillero del Diablo into one of the most-loved wines in the Netherlands. We made it happen with scroll-stopping social content, high-impact in-store campaigns, smart promos, and most importantly consistent brand building. And yes, legend says this wine is so special it’s guarded by the Devil… but the real secret weapon? The marketing; kept safely in our cellar.
2025
SMØLKE: THE ULTIMATE CHRISTMAS PRESEN
Casillero del Diablo – Wine so special, it’s protected by the Devil
Campagne
AI video
FMCG
Smølke helps pet owners across the Benelux give their loyal four-legged friends the love they deserve.
For Christmas, they launched a special holiday box — but with time running out, there was no opportunity for a traditional pet casting. Luckily, our AI studio stepped in and created a convincing video in no time.
Since 2018, we’ve helped build Casillero del Diablo into one of the most-loved wines in the Netherlands. We made it happen with scroll-stopping social content, high-impact in-store campaigns, smart promos, and most importantly consistent brand building. And yes, legend says this wine is so special it’s guarded by the Devil… but the real secret weapon? The marketing; kept safely in our cellar.
2026
ROBIN RADAR: BRIGHT MINDS AIM HIGH
Casillero del Diablo – Wine so special, it’s protected by the Devil
Employer Brand Film
AI-Video
Hero-content
Robin Radar develops advanced radar systems and keeps the sky safe.
To support their ambitions, they’re looking to attract the smartest radar engineers in the world. Their biggest selling point? At Robin Radar, you get the chance to make a real impact by working at a fast-growing scale-up that builds technology that truly matters.
So what do you choose: the safe route at a corporate where you already know how the story ends — or the adventure of joining an ambitious Dutch scale-up that’s shaping the future of radar technology?
Since 2018, we’ve helped build Casillero del Diablo into one of the most-loved wines in the Netherlands. We made it happen with scroll-stopping social content, high-impact in-store campaigns, smart promos, and most importantly consistent brand building. And yes, legend says this wine is so special it’s guarded by the Devil… but the real secret weapon? The marketing; kept safely in our cellar.
GOT QUESTIONS?
WE'VE GOT ANSWERS!
Is AI video production less sustainable than traditional filming?
It depends on the scale. For large productions involving flights, crew, locations and logistics, AI production is significantly more sustainable: less travel, less setup, less emissions. For smaller local shoots, traditional filming is actually slightly more efficient, since AI models require serious computing power. But as soon as a production scales up, the balance shifts quickly in AI's favour.
Does C2B use AI in all video production?
No. But increasingly yes. And for quite some time now. We run our own AI studio, using AI video production for brands that want to lead, not follow. Not to cut corners on quality, but to create things that simply weren't possible before.
How do you know if your AI video production skills are top tier?
Every quarter we discuss which AI video found online we find top tier, and learn all assets of the video we haven't tried yet to match the skills. This way we know we have the skillset to make what we consider to be the best.
What does AI video production cost at an agency?
Less than you think, more than a prompt. AI video still requires creative strategy, brand understanding and skilled direction — that's where the difference is made. Get in touch and we'll tell you exactly what's possible within your budget.
Will AI video actually look real, or will people see through it?
We've had clients mistake filmed footage for AI, and AI footage for real. That says enough. It's absolutely possible to create AI content that's indistinguishable from the real thing. The difference isn't the technology; it's the creative direction behind it. Bad AI video fools nobody. Good AI video gets unnoticed.
Which brands benefit most from AI video production?
Any brand that needs to communicate fast, at scale, and with distinction. From FMCG brands running multiple social flights per month to employer branding campaigns that need to feel authentic but look sharp. If you need a lot of content that performs: now is the time.
Can customers tell if AI videos are fake?
Not when it's done right. We benchmark the world's best AI videos every quarter and reverse-engineer everything we haven't tried yet. The goal: make video that moves people — regardless of how it was made. Because nobody asks whether a great song was recorded on a MacBook or in Abbey Road.
CONTENT WORTH SHARING
CONTENT WORTH SHARING
